Search engine optimisation of a web site is essential. Even the most elaborate web site may not achieve maximum exposure for non-sponsored listings on the various search engines unless it is the design is integrated with ethical and organic search engine optimisation techniques. Concept Studio specialises in the structural design of web pages that will capitalise those we create for search engine position.

10 To 20

Ideally, your site should appear within the top ten to twenty in a search engine's results. Research proves that viewers do not go much further than the first few pages of results. Our clients can be assured that their web sites are designed for search engine optimisation so that their potential clients can find them on the Internet.

Whats Important

The most important keywords and key phrases are analysed with our clients. What search terms do viewers actually use to find sites of similar products or services that your website is offering. Additional keywords and phrases are considered including suffixes and both the plural and singular form of a word. Are we targeting the correct key phrases that will attract the right clients. The Internet competition is evaluated. How competitive are the selected keywords and phrases? Would the use of one key phrase instead of another, place the web site ahead of the competition. After the keywords and phrases are positively identified, ethical organic or natural search engine are utilised which include the use of words in the title tag, on the page, text links, heading, META tags (for some search engines), HTML validation, and other programming techniques.